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Reading: Edinburgh International Festival 2024 and partnership with The Macallan
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Luxury News > Travel > Edinburgh International Festival 2024 and partnership with The Macallan
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Edinburgh International Festival 2024 and partnership with The Macallan

Joanna Baran
Last updated: 20.10.2025 00:04
Joanna Baran
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Edinburgh Internationale Festival
photo: eif.co.uk
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This year’s Edinburgh International Festival will be held from August 2 to 25, 2024. It presents an impressive variety of artistic events. One of the festival’s highlights will be a new partnership with the legendary single malt whiskey distillery, The Macallan. The partnership has inaugurated a unique Opening Event. The event took place August 2-4, attracting more than 10,000 attendees.

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Edinburgh International Festival: Syncretism of art, culture and traditionUnique opening eventGuests and artistsCultural travel and active vacation

Edinburgh International Festival: Syncretism of art, culture and tradition

Edinburgh International Festival is one of the largest art events in Europe. It is known for its interdisciplinary approach to the presentation of art. The festival is characterized by true syncretism. Classical music, contemporary music, opera, theater, dance and visual arts. Events such as the “Opening Concert: La Pasión según San Marcos” and opera performances such as “Carmen” and “Così fan tutte” highlight the musical richness of the festival.

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photo: eif.co.uk

On the other hand, theatrical events, such as “Penthesilea” and “Please Right Back,” as well as dance performances by the Grupo Corpo group, present a wide spectrum of performing arts.

Unique opening event

The Opening Event “Where to Begin” is the centerpiece of the festival. It refers to this year’s theme “Rituals that Unite Us.” Under the direction of creative producer Katy Fuller of Pinwheel, the event combines the mythology and history of Scotland. They create a spectacular visual show. It took place in one of Edinburgh’s iconic locations, using projections, installations and storytelling to invite participants to discover Scottish identity through a new ritual.

Guests and artists

The festival attracts outstanding artists from around the world. Among them are outstanding countertenor Jakub Józef Orlinski, pianist Yuja Wang, and the Bamberger Symphoniker orchestra, which will perform Dvořák’s Symphony No. 9, among others. Prestigious international event. Audiences will have the opportunity to attend unique concerts such as “First Night at The Hub” and “Members Friday Drinks,” which offer unique musical and social experiences.

Cultural travel and active vacation

The Edinburgh International Festival is not only an opportunity to experience top-notch art, but also an excellent way to spend your vacation in an active and inspiring way. The festival offers an opportunity to learn about contemporary art, culture and traditions. Participating in a major art event is an interesting experience. Wandering through the streets of Edinburgh, participants can immerse themselves in a vibrant city full of history and culture. The past meets the present here.

The partnership with The Macallan highlights not only the uniqueness of the festival, but also the deep ties to Scottish tradition and craftsmanship. Edinburgh International Festival 2024 is an extraordinary artistic journey that is sure to stay in the memory of participants for a long time.

Luxury News Editor

Joanna Baran

Source: themacallan.com, eif.co.uk

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