The Rolls-Royce brand is celebrating the centenary of its most iconic model in a manner befitting the true British aristocrat of the automotive world. That’s why the Rolls-Royce Phantom Centenary Private Collection is a unique series of 25 cars that blend craftsmanship, artistry, and technology at a level never before seen in luxury automobiles. Each one is an individually signed masterpiece valued at around $3 million. This car is therefore reserved exclusively for select collectors.
A tribute to a century of excellence – history in every detail
Rolls-Royce designers dedicated a year to intensive research into the history of the Phantom, capturing the spirit of its evolution—from the very first model in 1925 to the modern eighth generation. The result is 77 unique, hand-sketched motifs inspired by the most significant moments in the model’s history.
As Martina Starke, Head of Bespoke Design, emphasizes, “Phantom Centenary is a collective work of art. It’s a testament to our passion, craftsmanship, and respect for the legacy of this extraordinary car.”
Rolls-Royce Phantom Centenary – an interior like an art gallery
The interior of the new Phantom is the epitome of British luxury. The rear seats are inspired by the legendary Phantom of Love from 1926. They feature a three-layer composition of printed graphics, intricate embroidery, and leather panels. Crafting a single set of seats required 45 individual components and thousands of hours of handwork in collaboration with a prestigious fashion atelier.
The dashboard, called Anthology Gallery, is a futuristic blend of tradition and technology. Constructed from 50 3D-printed aluminum fins, it resembles a book. As a result, each “page” features excerpts from press articles describing the evolution of the Phantom over the decades.
Craftsmanship at its finest – wood, gold, and light
The craftsmanship in the Rolls-Royce Phantom Centenary reaches a level comparable to the finest jewelry artistry. Blackwood panels depict maps, landscapes, and botanical motifs inspired by the Phantom’s journeys over a century of history.
The techniques used—3D marquetry, laser engraving, layered ink application, and 24-carat gold leaf gilding—make each element a unique work of art. That’s why this car is a true masterpiece.
No less spectacular is the Starlight Headliner. Hundreds of thousands of microscopic lights create an animated story of the evolution of the model. This is a journey from the Phantom I to the present day.
On the outside – a fusion of tradition and the brilliance of the future
The bodywork of the Rolls-Royce Phantom Centenary Private Collection shines in unique colors: Super Champagne Crystal over Arctic White and Super Champagne Crystal over Black. The deep gloss effect is achieved by adding finely crushed glass particles and champagne-colored pigments to the paint. These elements give the bodywork exceptional depth.

The Spirit of Ecstasy reigns on the hood—a legendary figurine cast from 18-carat gold and coated with a layer of 24-carat Au. Even the engine cover and disc wheels feature unique gold accents, engraved with 25 lines symbolizing the number of units produced.
Under the hood – timeless classic without compromise
Rolls-Royce has stayed true to tradition by equipping the Phantom Centenary model with a proven, majestic 6.75-liter V12 twin-turbo engine delivering 420 kW (571 hp) and 900 Nm of torque. The unit is paired with an 8-speed ZF automatic transmission and rear-wheel drive. Despite weighing over 2.6 tons, this powertrain ensures a smooth and quiet ride—hallmarks of Rolls-Royce for generations.
Rolls-Royce Phantom Centenary – the magnum opus of British luxury
Phantom Centenary is not just an anniversary model. It’s a statement of the brand’s philosophy. This car blends handcrafted artistry, technological precision, and creative sensibility.
Each piece was created with collectors in mind—those who see automotive design as a form of art. In an era of electrification and digitalization, the Rolls-Royce Phantom Centenary reminds us that true luxury is not about speed or technology. What truly matters are emotions, heritage, and a unique character.

